User Experience on the Web

Psychology Books

Handpicked list of recommended psychology books.

Reading list of recommended UX books on psychology. The books are relevant for everyone interested in human behavior, neuroscience, cognitive psychology, design psychology, and social psychology.

Books

Cover of the book 'Don't Make Me Think, Revisited' by Steve Krug Human Factors

Don't Make Me Think, Revisited
A Common Sense Approach to Web Usability

Written by usability guru Steve Krug. Since its first publication, hundreds of thousands of Web designers and developers have relied on this guide to help them understand the principles of intuitive navigation and information design.

  • Author:
  • Publisher: New Riders
  • Published:
  • Pages: 210
Cover of the book 'Evil by Design' by Chris Nodder Human Factors

Evil by Design
Interaction Design to Lead Us Into Temptation

Written by user researcher, UX fiend, and interaction design specialist Chris Nodder. He organized the book by the seven deadly sins and describes how to leverage human fallibility to create powerful persuasive interfaces that people will love to use.

  • Author:
  • Publisher: Wiley
  • Published:
  • Pages: 320
Cover of the book 'Thinking Fast & Slow' by Daniel Kahneman Human Factors

Thinking Fast & Slow

Written by Nobel Memorial Prize in Economic Sciences laureate Daniel Kahneman. The book was the winner of the National Academies Communication Award for best creative work that promotes public understanding of behavioral science, engineering and medicine.

  • Author:
  • Publisher: Farrar, Straus and Giroux
  • Published:
  • Pages: 512
Cover of the book 'Emotional Design' by Donald A. Norman Human Factors

Emotional Design
Why We Love (or Hate) Everyday Things

Written by cognitive scientist and usability engineer Don Norman, the book shows how principles of human psychology apply to the invention and design of new technologies and products. It is about making affective tools that mesh well with emotions.

  • Author:
  • Publisher: Basic Books
  • Published:
  • Pages: 272
Cover of the book 'Predictably Irrational' by Dr. Dan Ariely Human Factors

Predictably Irrational
The Hidden Forces That Shape Our Decisions

Written by best-selling author Dan Ariely, the book refutes the common assumption that people behave in fundamentally rational ways. The misguided behaviors are neither random nor senseless. They are systematic and predictable.

  • Author:
  • Publisher: Harper
  • Published:
  • Pages: 400
Cover of the book 'Well-Designed' by Jon Kolko Human Factors

Well-Designed
How to Use Empathy to Create Products People Love

Written by Jon Kolko, the refreshingly jargon-free and practical book takes readers from Design Thinking to Design Doing. Kolko explains how to deeply understand customer needs and feelings and how to reflect them in a product.

  • Author:
  • Publisher: Harvard Business Review Press
  • Published:
  • Pages: 224
Cover of the book 'Hooked' by Nir Eyal Human Factors

Hooked
How to Build Habit-Forming Products

Written by author, lecturer and investor Nir Eyal, the book explains, with the help of the Hook Model — a four-step process embedded into products to encourage customer behavior, how companies create products people can not put down.

  • Author:
  • Publisher: Portfolio
  • Published:
  • Pages: 256
Cover of the book 'Designing for Behavior Change' by Stephen Wendel Human Factors

Designing for Behavior Change
Applying Psychology and Behavioral Economics

Written by behavioral social scientist Stephen Wendel. The book explains how to apply behavioral economics and psychology to the practical problems of product design and the development of effective interface designs that are enjoyable to use.

  • Author:
  • Publisher: O'Reilly Media
  • Published:
  • Pages: 394
Cover of the book 'Nudge' by Richard H. Thaler, Cass Robert Sunstein Human Factors

Nudge
Improving Decisions About Health, Wealth, and Happiness

Written by professor of Behavioral Science and Economics, Richard H. Thaler, who is also a winner of the Nobel Prize in Economics. In this book he explains how people make choices and how they can make better ones.

  • Author:
  • Publisher: Penguin Books
  • Published:
  • Pages: 312
Cover of the book 'Neuro Web Design' by Susan Weinschenk Human Factors

Neuro Web Design
What Makes Them Click?

Written by behavioral psychologist Susan M. Weinschenk, the book applies the research on motivation, decision making, and neuroscience to web design. Learn how to apply the principles of persuasion to design Web sites that encourage users to click.

  • Author:
  • Publisher: New Riders
  • Published:
  • Pages: 162
Cover of the book '100 Things' by Susan Weinschenk Human Factors

100 Things
Every Designer Needs to Know About People

Written by behavioral psychologist Susan M. Weinschenk, the book explains how to design to elicit responses from people. It combines real science and research with practical examples to deliver a guide every designer needs.

  • Author:
  • Publisher: New Riders
  • Published:
  • Pages: 256
Cover of the book 'The Power of Habit' by Charles Duhigg Human Factors

The Power of Habit
Why We Do What We Do in Life and Business

Written by Pulitzer-prize winner journalist and author Charles Duhigg, the book explains why habits exist and how they can be changed. This helps to understand users and their needs and aspirations. An essential manual for business and living.

  • Author:
  • Publisher: Random House
  • Published:
  • Pages: 400
Cover of the book 'Switch' by Chip Heath, Dan Heath Human Factors

Switch
How to Change Things When Change Is Hard

Written by Professor of Organizational Behavior Chip Heath, the book brings together decades of counterintuitive research in psychology, sociology, and other fields to shed new light on how we can effect transformative change.

  • Author:
  • Publisher: Crown Business
  • Published:
  • Pages: 305
Cover of the book 'Influence' by Robert Beno Cialdini Human Factors

Influence
The Psychology of Persuasion

Written by Professor of Psychology and Marketing Robert Beno Cialdini, the book explains the psychology of why people say yes and how to apply these principles ethically in business and everyday situations. A manual to become a skilled persuader.

  • Author:
  • Publisher: Harper Business
  • Published:
  • Pages: 336
Cover of the book 'Yes!' by Noah J. Goldstein, Steve J. Martin, Robert Beno Cialdini Human Factors

Yes!
50 Scientifically Proven Ways to Be Persuasive

Written by Professor of Management and Organizations Noah J. Goldstein, the book explains 50 scientifically proven techniques, based on more than 60 years of research into the psychology of persuasion, for increasing persuasive powers in business and life.

  • Author:
  • Publisher: Free Press
  • Published:
  • Pages: 258
Cover of the book 'Habit' by Neale Martin Human Factors

Habit
The 95% of Behavior Marketers Ignore

Written by expert in consumer behavior and customer satisfaction Dr. Neale Martin, the book explains why 80% of new products fail, why so many advertising budgets are wasted every year, and why even satisfied customers aren’t loyal.

  • Author:
  • Publisher: FT Press
  • Published:
  • Pages: 208
Cover of the book 'The Paradox of Choice' by Barry Schwartz Human Factors

The Paradox of Choice
Why More Is Less

Written by psychologist and Professor of Social Theory and Social Action, Barry Schwartz. The book explains how people make decisions and discusses their obsession with choice, and how it contributes to anxiety, dissatisfaction and regret.

  • Author:
  • Publisher: Ecco
  • Published:
  • Pages: 304
Cover of the book 'Persuasive Technology' by Brian Jeffrey Fogg Human Factors

Persuasive Technology
Using Computers to Change What We Think and Do

Written by social scientist Brian Jeffrey Fogg, who is a research associate at Stanford University, the book reveals how Web sites, software applications, and mobile devices can be used to change people's attitudes and behavior.

  • Author:
  • Publisher: Morgan Kaufmann
  • Published:
  • Pages: 312